THE RESULTS
This project was led by members of our founding team, before Convertix was created. A sports nutrition eCommerce hired them as Google algorithm specialists to reverse a negative visibility trend. Visibility and traffic were fully recovered in less than a year, and organic visibility grew by +350% since the start of the project.
+350%
Organic visibility
<1 year
Full recovery of visibility and traffic
The Challenge
Two months after the project started, the shop was penalised by Google for SEO actions done in the past, before the project. Organic visibility and traffic kept falling.
Our scope covered organic search for the online shop.
The goal was not only to stop the decline, but to turn it into steady growth.
THE SOLUTION
Working as Google algorithm specialists, the team focused on removing the effect of the historic SEO actions behind the algorithm filters, and then on building steady organic growth. Visibility and traffic were fully recovered in less than a year.
OUR APPROACH
001
Analyse the visibility drop
002
Identify the historic SEO issues
003
Recover from the algorithm filters
004
Build steady growth
